Beautiful portrait of young brunette mixed race Asian Caucasian woman on beach with sepia filter for a vintage look

The slang word “ouai,” which means “yes” in English, may mean “yes” to hair and skincare fans, and Ouai is the new brand causing all the buzz. “Looking fashionable, no matter how many followers you have,” the company’s tale goes. Jen Atkin, the creator of Ouai, has amassed a network for her professional and personal

Young woman using serum for hair loss treatment on color background

Many women out there suffer from thinning hair or balding. This can be a result of genetic conditions such as female pattern baldness (alopecia), or other factors like wearing hairstyles that pull too tight as well as stress, hormones, and badly damaged hair. Few women dare to embrace it and shave their heads, instead, but